Use simple ingredients that are popular and accessible worldwide.She uses an app on her phone called Video Leap to edit her videos.There will be a mess behind the scenes. She has a table near her kitchen window and changes the backdrop for it using different coloured floorboards resting on it. Eloise films during the day and uses natural lighting. Don't film if your lighting is very dark or very orange. Reduce background noise or anything that will put viewers off.You don't want shaky footage, use a tripod.Your videos will only improve via trial and error. Try and make the best content you can with your own style.Make sure you are being seen on social media.When it comes to YouTube I've seen recipe videos and I've done recipe videos that are 10 minutes long, but it appeals to a different audience on a different platform."īaked In One is Fitwaffle's second recipe book and it is available to buy now (Image: Laura Nightingale) What Eloise does and her top tips for growing an audience "But it all depends on what content you are creating. I find that sometimes if I drag it out for too long it doesn't perform as well. "For Instagram, Reals and Tiktok around the 30-second mark is enough for what I'm doing. "For a 30-second video, probably on average it takes four hours from start to finish," Eloise said. She was approached on Tiktok by a literary agent who suggested she wrote a recipe book. My page before lockdown was gaining popularity it had around 300,000 followers on Instagram, but as soon as lockdown happened and I started posting my recipes online, that's when my following and just everything else really started to ramp up."Įloise does all the baking herself at home in her kitchen, and it became her full-time job in August 2019. When lockdown hit I started to post my own recipes online. When I first started I was taking photos and videos for restaurants in London. She said: "I'd never predicted that I would have written two cookbooks. READ MORE: Low fat lemon and blueberry overnights oats recipe for a healthy breakfastĮloise didn't have a background in social media, however, she loved photography. While she said she did miss being by the sea, she thinks Surrey is lovely and pretty, and enjoys walking around the county in between baking. From Chocolate Chip Cookie Magic Bars, Cinnamon Roll Cake and Caramel Apple Pie Bars, to Speculoos Cheesecake, Unicorn Fudge, Chocolate-Stuffed Brookies and Salted Caramel Ice Cream, her recipes are as dreamy as they sound.īorn in Southampton, Eloise grew up in Lymington before moving to Surrey a year and a half ago to be closer to London for work. This spring she released her second book, Baked In One, featuring 100 scrumptious desserts using just one 20cm square tin. Known across Facebook, Instagram, YouTube and Tiktok as Fitwaffle, she has released a Sunday Times best-selling book, Baking It Easy, and was TikTok’s top viewed UK food creator of 2022, with an impressive 919 million views on her recipe videos. While some sales last throughout the entire duration of Amazon's major shopping event, others like the famous Amazon Lightning Deals are live only for a few hours and require shoppers to add their Prime Day finds to their shopping carts rather quickly.Eloise Head from Surrey has taken the social media world by storm having grown her foodie platform to more than 10 million followers. The event began in July 2015 and provides the opportunity for shoppers to grab limited-time deals across some of Amazon's biggest categories and brands. In 2019, Prime Day grew into a full two days and offered sales on everything from tech to beauty and fashion. Prime Day is an exclusive annual shopping event for Amazon Prime members that has evolved into a retail-industry phenomenon. Shoppers will have just 48 hours to take advantage of Amazon's biggest savings. While the exact date of Amazon Prime Day 2023 is yet to be announced, the event is typically held in July - last year's Prime Day took place from July 12 through July 13. Plus,m shop the best early Amazon Prime Day deals that are already live. Read on for all the details we have so far about the summer's greatest savings event.
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